Simple Opinions - The worlds most intuitive survey platform

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Make SimpleOpinions® an extension of your team
Your internal survey division on call
Research Services

Add World Class Researchers in Your Team
We know a thing or two from our decades of supporting the most renowned consumer researchers. We have managed research tracking projects that continued for over 10 years with customized weekly, monthly, and quarterly deliverables. Whether you need a little help or a lot, the team at SimpleOpinions® is here to help you with everything or with certain aspects:

  • Help plan the research strategy
  • Quantitative & Qualitative projects (or a combination of both)
  • Procure Sample or facilitate your sample lists
  • Handle all the programming and checks
  • We go over everything so even if you miss something, we’ll catch it
  • Manage fielding towards the goals and targets of the project
  • Customize reports to answer your most pressing questions
  • Significance testing and other data specialties
  • Experts in Limited Geography projects
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    Ad & Campaign Effectiveness
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    Attitude & Usage
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    Brand Management & Tracking
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    Concept Testing
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    Conjoint & Discrete Choice
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    Creative Testing
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    Customer Experience
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    Customer Satisfaction
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    Patient Experience
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    Positioning & Messaging
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    Segmentation
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    Sports
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    Tracking
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    TV Viewers Testing
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    TV Pilot Testing
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    TV Program Testing
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    User Experience

Enterprise
Survey Platform (DIY)
that programmers have been dreaming of
If you want to program your own surveys, then the SimpleOpinions® platform is perfect for you. Make it a breeze with great features, helpful tools, and built to make the process smooth and easy. Give us a call to discuss the SimpleOpinions® platform and we can set-up a demo.


  • Multi-user environment
  • Easy survey upload
  • Visual flow control
  • Drag and drop functionality makes changes a breeze
  • Quota management for simple or complex projects
  • Survey question library
  • Rapid step through testing
  • Dynamic Debug tests your assumptions
  • Multi-language capability gives you global reach
  • Email & Sample Management
  • Field Management with easy view + controls
  • Data queries are easy
  • Intuitive survey stats and advanced significance testing
  • Full-featured output: cross tabs, means, top box %, etc.
  • Analytical tools for easy reporting
Data Services

Data is so important and it has to be right. Let SimpleOpinions® help ensure your data is perfect. Call us and let’s talk data!


  • Perform outlier drops
  • Verbatim coding
  • Data queries
  • Cross tabs
  • Customized filters
  • Drill down functionality
  • Data Migration
  • Significance tests
  • Conjoint Sawtooth Discrete Choice
  • Data exports in SPSS, Excel, Flat file, mTab, etc
  • Dashboard
  • Integrate with your systems using our API
  • Data Tabs with customized banners and features
Get to know SimpleOpinions®
The way surveys should beSM
Explore Features
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Simple Opinions - The worlds most intuitive survey platform
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